You’re ready to design your logo, but have you nailed your brand vibe first?

In this episode, Jessie and Jaime reveal why the strategic work before design matters just as much as the design itself. We explain how to translate your brand foundation into clear visual direction and why this approach inspires better design decisions.

Your brand visuals will evolve over time, but the foundation matters most. Getting your vibe right from the start saves time and regret.

If you’re about to invest in design or DIY your visual identity, this episode shows you how to establish your vision first and move forward with confidence.

Get Jessie's Mood Board With Me Training

------------------------------------------------------------------------

Most brand problems aren't design problems. They're strategy problems dressed up in pretty colors.

Talk Branding To Me is the podcast for women building businesses who want both: a brand that looks good and actually works.

Hosted by brand strategists and designers Jaime Wright of Embellished Brands and Jessie Ford of Untethered Design Studio, each episode is an honest, approachable conversation about the real strategy and style behind brands that build trust and stand out.

If you've ever felt like something about your brand is off—even if you can't quite name it—you're in the right place.

Subscribe so you never miss a new episode.

🎁 Free resources: Grab our Branding Glossary or Hot Brand Challenge at TalkBrandingToMe.com.

Connect with us on Instagram and Facebook for more branding insights between episodes.