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In this conversation, Patrika Elise Cheston shares her journey as a sustainable tourism advocate, marketing professional, and mother. She discusses her personal experiences with motherhood, the importance of advocating for oneself, and the intersection of her career in marketing and travel.

Patrika emphasizes the significance of sustainable tourism, the empowerment of women in leadership roles, and the impact of motherhood on her work-life balance. She also explores current marketing trends, particularly the role of AI, and expresses her desire to leave a legacy that promotes responsible travel and innovation.

https://www.instagram.com/patrikaalis

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Takeaways

Patrika's journey through motherhood has taught her the importance of self-advocacy.
Sustainable tourism is about respecting local cultures and environments.
Marketing should focus on human connections rather than just product capabilities.
Motherhood has shifted Patrika's priorities towards mindfulness and self-care.
Travel can be accessible and doesn't have to be luxurious or expensive.
Empowering women in leadership is crucial for societal growth.
AI should enhance human connection, not replace it.
Patrika's marketing agency focuses on helping startups navigate funding rounds.
Mindfulness in parenting can lead to better emotional responses.
Creating connections through travel enriches personal experiences.

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Charity: Baby2Baby is a national non-profit organization that provides children living in poverty with diapers, clothing and all the basic necessities that every child deserves. To learn more and get involved, visit www.baby2baby.org