Ecommerce Startup 101: Part 2 — The Invisible Costs That Go Into Shipping
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You made the sale. Now you have to get the product to the customer.
In Part 2 of our Ecommerce Startup 101 series, Hannah and Ariel break down everything you need to know about shipping when starting an ecommerce brand. From choosing carriers and setting shipping rates to packaging, fulfillment, tracking, and the dreaded “where is my order?” customer email, there’s a lot more to shipping than putting a label on a box.
We’ll talk through the biggest shipping decisions founders need to make, common mistakes that can eat into your margins, and how to build a shipping process that actually works as your business grows.
Whether you’re shipping your first few orders from your apartment or getting ready to scale, this episode will help you understand the shipping questions you should be asking before your margins disappear one package at a time.
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