Earth Your While copertina

Earth Your While

Earth Your While

Di: Jack and Ellie Good
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Join Jack and Ellie from Reuseabox as they chat with industry experts, sustainable business leaders and change-makers as they try to uncover the simplest ways to make your business better for people and the planet.

© 2026 Earth Your While
Economia Gestione e leadership Leadership Scienze sociali
  • Episode 66 - Misclassified, Misunderstood and Massive: What Clinical Waste Reveals About Our Systems with Rufus Henderson from NuGreen
    Sep 23 2026

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    What if a big part of climate action in healthcare starts with putting things in the right bin?

    On Earth Your While, Jack and Ellie talk to Rufus Henderson, Sustainability Director at NuGreen, a B Corp‑certified consultancy born out of NHS waste research.

    In this episode, Rufus explains how NuGreen is helping hospitals, GP practices, schools and SMEs cut carbon and costs through better waste segregation, and how an Innovate UK project with Leeds Beckett University is transforming treated clinical waste into a low‑carbon construction material that could replace mined sand.

    Topics covered include:

    • How NuGreen grew from an NHS research project
    • The process and promise of turning treated clinical waste into a sand‑like aggregate
    • Why so much “infectious” clinical waste isn’t actually infectious
    • What really happens to household recycling once it leaves your bin
    • Behaviour, bin design and small nudges that change how people sort waste
    • A realistic 10‑year vision for circular healthcare waste

    Music by Stock_Studio from Pixabay.

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    51 min
  • Episode 65 - Could Your Accountant Help Save the Planet? With Kathryn Frimond, the Sustainable Bookkeeper
    Sep 16 2026

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    What if the key to cutting your carbon footprint is hidden in your bookkeeping… and your accountant is the one holding it?

    On Earth Your While, Jack and Ellie talk to Kathryn Frimond, bookkeeper, carbon literacy trainer and founder of The Sustainable Bookkeeper. Kathryn shares how she moved from saying yes to any client to working mainly with purpose‑led businesses, and why that values‑driven niche actually made it easier to grow.

    She reveals how day‑to‑day accounting data can be turned into a credible carbon footprint in minutes, why SMEs are quietly responsible for up to half of UK business emissions, and how upcoming reporting standards could see unprepared small suppliers losing contracts.

    Topics covered include:

    • The true impact of SMEs on UK emissions
    • What UK Sustainability Reporting Standards and scope 3 mean for small suppliers
    • Simple, often free sustainability wins such as energy tariffs, pensions and banking
    • What carbon literacy training is and how it changes behaviour inside businesses
    • The quiet power accountants and bookkeepers have to shift client decisions
    • Drawing ethical lines on who you work with and why that can accelerate growth

    Music by Stock_Studio from Pixabay.

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    52 min
  • Episode 64 - From Waste to Resource: Data, Behaviour Change and the Real Circular Economy with Sam Reeve from Resource Futures
    Sep 9 2026

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    The real power to tackle the climate crisis isn’t in shiny new tech. It is in how we design, use and discard everyday material.

    On Earth Your While, Jack and Ellie talk to Sam Reeve, CEO of Resource Futures, an independent, employee‑owned sustainability consultancy that’s been reshaping how the UK thinks about waste for nearly 20 years. From grassroots recycling projects in Bristol and Leeds to becoming one of the UK’s leading circular economy voices and a certified B Corp, Sam shares how the company grew out of three small disruptors and why collaboration is baked into its DNA.

    Sam unpacks what decades of waste composition analysis really show about our bins, why behaviour change is as critical as infrastructure, and how data can guide smarter policy and business decisions.

    Topics covered include:

    • How three grassroots recycling organisations merged into Resource Futures
    • What waste composition studies reveal about our recycling habits and “wishcycling”
    • Why behaviour change, communication and systems thinking matter as much as technology in circular economy
    • The biggest misconceptions about the circular economy
    • What the UK’s new EPR rules really mean for brands, costs and packaging choices
    • Why some companies are scared to talk about their sustainability work – and how to avoid both greenwashing and greenhushing
    • A realistic 10‑year vision for a more circular UK economy, and the role businesses, communities and policy all have to play

    Music by Stock_Studio from Pixabay.

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    1 ora e 30 min
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