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Earned First

Earned First

Di: Arun Sudhaman
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Earned First is a groundbreaking media and events platform dedicated to elevating public relations and communications professionals across Asia-Pacific, the Middle East, and Africa. Hosted by respected industry journalist Arun Sudhaman, the Earned First podcast delivers crucial insights and intelligence for the global public relations industry.

Arun Sudhaman
Economia Gestione e leadership Management Politica e governo
  • QI Group's Ramya Chandrasekaran on AI, culture & the evolving role of the CCO
    Apr 14 2026

    Ramya Chandrasekaran, chief communications officer at QI Group, joins Arun Sudhaman to discuss how AI has moved from experiment to embedded practice inside her team, why geopolitics has fundamentally expanded the scope of the CCO role, and what it takes to build communications that actually land across 17-plus markets. She also shares an honest account of how she won a seat at the table, and why building relationships with the lawyers might matter more than you think.

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    33 min
  • Mary Njoki on PR transformation in Africa
    Mar 31 2026

    In this episode, Arun Sudhaman speaks with Mary Njoki, founder and CEO of Glass House PR in Nairobi, about the findings of the State of PR in Africa report — a survey of 54 agencies representing over 6,500 professionals across the continent. The discussion covers AI adoption across the industry, the structural training gaps that are shaping how tools are being used, and the growing challenge of algorithm opacity for practitioners trying to reach targeted audiences.

    The conversation also explores the broader trajectory of African PR: how the industry has evolved from being conflated with events and press releases into a recognised strategic discipline, and what Njoki is trying to achieve through Africa PR Week — both in terms of building a continental professional community and placing African communications on the global stage.

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    35 min
  • Stagwell's Margaret Key on why she left Publicis & what comes next for PR networks
    Mar 13 2026

    Margaret Key, Asia Pacific CEO at Allison Worldwide and executive director at Stagwell, on why she left one of the most successful holding groups in the business, what consolidation is really doing to PR's standing inside holding companies, and why she thinks the next decade will look nothing like the last.

    She also talks about Korea's underrated role in the regional comms landscape, the unbundling of senior talent into independent and fractional practices, and what still needs to change for women at the top of the industry.

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    43 min
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