Tara Mowat is the President and CEO of Logistics Alliance, a Canadian 4PL that helps major retailers, distributors, and their suppliers move freight smarter and more efficiently across the country. With a background in engineering, systems, and data, Tara brings a unique blend of technical expertise and commercial insight to building scalable solutions that drive efficiency and customer value. Before joining Logistics Alliance, she worked in technology and management consulting with IBM, Accenture, and as an independent contractor across North America. She’s passionate about using data to make complex problems clearer — and about leading a culture grounded in collaboration, trust, and results.

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Welcome to Sales Leader’s Playbook, the podcast that dives into the minds of Ontario’s most driven owner-led businesses. Hosted by Paul Tindall, CEO of Phoenix Coaching Works, this show explores how entrepreneurs in industries from industrial supplies to software, agencies to manufacturing are building, leading, and selling in a constantly changing market. Each episode shares practical insights from business owners still in the trenches — covering lead generation, sales strategies, team management, operational challenges, and the growth lessons learned along the way. Whether you’re running a small sales team or leading a growing firm, Sales Leader’s Playbook delivers real-world stories and strategies you can apply to drive results, overcome obstacles, and seize opportunities.