What if getting laid off became the best thing that ever happened to your career?

In this powerful episode of the Sales Leaders Playbook, CEO Eduardo Harari shares how a mistaken layoff from Bell Canada turned into the first sale that launched his global telecom and consulting company. Today, he leads World Wireless Solutions and manages thousands of employees and clients worldwide.

With over 20+ years in international telecom, consulting, and multimedia strategy, Eduardo reveals what real growth means in modern business, why relationships matter more than transactions, and how sales today is less about pitching and more about consulting.

In this conversation, discover:
• How one unexpected moment built a multi-million-dollar business
• Why treating clients like family leads to 99% retention
• The real future of sales, AI, and cybersecurity
• Why personality and trust matter more than degrees in sales
• How CEOs can scale while staying connected to customers
• Biggest opportunities in small and medium business markets

Eduardo also shares honest insights on lead generation in 2026, the risks of AI misuse, crypto skepticism, and how entrepreneurs can break through growth plateaus.

If you’re a founder, sales professional, consultant, or entrepreneur aiming to scale your business and build long-term client trust — this episode is packed with practical wisdom you can apply immediately.

Subscribe for more real conversations on sales, leadership, growth, and business strategy.

To connect Eduardo - https://www.linkedin.com/in/edharari/

I hope you enjoy this episode!
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– Justine and the Sales Leader’s Playbook podcast team

Visit Phoenix Coaching Works here: https://sandlertrainingsystems.com/book-a-call

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Welcome to Sales Leader’s Playbook, the podcast that dives into the minds of Ontario’s most driven owner-led businesses. Hosted by Paul Tindall, CEO of Phoenix Coaching Works, this show explores how entrepreneurs in industries from industrial supplies to software, agencies to manufacturing are building, leading, and selling in a constantly changing market. Each episode shares practical insights from business owners still in the trenches — covering lead generation, sales strategies, team management, operational challenges, and the growth lessons learned along the way. Whether you’re running a small sales team or leading a growing firm, Sales Leader’s Playbook delivers real-world stories and strategies you can apply to drive results, overcome obstacles, and seize opportunities.