Dunnhumby ventures Invests in Azoma | Max Sinclair on The Agent Economy
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Dunnhumby ventures Invests in Azoma | Max Sinclair on The Agent Economy
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What happens when AI starts deciding what goes in your shopping basket?
Azoma CEO and co-founder Max Sinclair joins us in person for episode 15 of The Agent Economy, sharing news of investment from dunnhumby ventures and what it could mean for connecting AI recommendations to real-world sales.
We explore how shopping assistants like Amazon Rufus, Walmart Sparky, ChatGPT and Gemini are changing product discovery, why AI visibility metrics can be misleading, and how brands can respond using the five Cs of agentic commerce: completeness, context, citations, correctness and customer acquisition.
Plus, Max shares how Azoma builds in two-week cycles, how his team uses AI day to day, and why the future of shopping might arrive sooner than we think.
Find out more about Azoma.