Selling a home as-is might seem like the easiest option, especially when a property needs serious work. But that decision could leave significant money on the table.

In this episode of Market Ready, Lance Pendleton sits down with Rob Smith and Eric Ferraro of the Rob Smith Team at Keller Williams Realty Intown Atlanta to explore what happened when longtime rental property owners decided to sell homes they hadn't seen in 10 to 15 years.

From water in the basement and failing HVAC to overgrown landscaping and years of deferred maintenance, Rob and Eric explain how they determine which repairs are actually worth making before a home hits the market. They also reveal the financing solution that can give qualifying sellers access to up to $50,000 for staging, painting, structural concerns, moving expenses, and other listing preparation costs; with repayment handled from proceeds at closing.

You'll learn why selling as-is isn't always the smartest financial move, how to prioritize improvements based on ROI, and why understanding today's buyer matters before spending a single dollar on renovations.

Connect with Rob and Eric on Instagram - YouTube and check out robsmith.com.

This episode is sponsored by Notable, the smarter way to sell your home. Learn more at https://notablehome.com.