Nadia Hussain is the Founder and CEO of Hair Loving, a hair care brand designed for postpartum and menopausal hair.

In this episode of Digital Cheesecake, Nadia walks the team through the journey from selling out of the back of her car to being stocked on the shelves of Superdrug and Debenhams. The team also cover how she marketed through lockdown, and when she realised she had to find manufacturers.

We also get into discoverability since launching in COVID, how she optimised Amazon Ads after a slower start, the one channel she won't give up, and how much of Hair Loving's sales come from livestreaming.

Plus, what's harder to get right, the formula or the wholesale pitch, and how she plans to grow Hair Loving in 2027.

Follow Digital Cheesecake for quick marketing wins every Tuesday. With a Founder story at the end of every month.

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Fiver: https://fiverr.partnerlinks.io/3ci0r5r179mi

Quillbot: https://try.quillbot.com/4hew88esymv8

Trainual: https://start.trainual.com/aecgw0yogmw7

#FounderStory #Superdrug #HairLoving #MarketingStrategy #FemaleFounder #Entrepreneurship #BeautyBusiness #HaircareBrand #RetailBusiness #BusinessGrowth #BrandBuilding #StartupStory

Want to upskill in marketing but not sure where to start?
In this quick 5-minute episode of Digital Cheesecake's, The Growth Department, Ellie shares the marketing tools, courses, and skills worth learning before 2027

We talk about where to begin with AI marketing, SEO, content marketing, social media, analytics, email marketing, and paid ads, plus how to avoid wasting time on courses that do not help you take action.

Perfect for marketers, founders, freelancers, students, creators, and small business owners who want to learn digital marketing faster and build practical marketing skills in 2026.

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Apple:

#MarketingTools #MarketingCourses #DigitalMarketing #UpskillMarketing #MarketingSkills #AIMarketing #SEO #ContentMarketing

Use these Marketing tools:

Fiver: https://fiverr.partnerlinks.io/3ci0r5r179mi

Quillbot: https://try.quillbot.com/4hew88esymv8

Trainual: https://start.trainual.com/aecgw0yogmw7

Use these Marketing tools:

Fiver: https://fiverr.partnerlinks.io/3ci0r5r179mi

Quillbot: https://try.quillbot.com/4hew88esymv8

Trainual: https://start.trainual.com/aecgw0yogmw7

SEO is changing. In 2026, your customers are not just searching on Google.

They are asking ChatGPT, Perplexity, Gemini, Google AI Overviews, and other AI tools who to trust, what to buy, and which businesses to choose.

In this episode of Digital Cheesecake, Ellie breaks down LLM marketing and what it means for SEO, content marketing, and organic growth in 2026.

We cover how to make your brand easier for AI tools to understand, cite, and recommend, why traditional SEO is no longer enough on its own, and what small businesses, founders, and marketers should be doing now to stay visible.
If you care about SEO, AI search, ChatGPT visibility, organic marketing, digital marketing, or growing your brand without relying only on paid ads, this episode is for you.

🎙️Stream now on:

YouTube:

Apple: https://podcasts.apple.com/us/podcast/digital-cheesecake-marketing-and-growth-podcast/id1780522616

#SEO #marketinghacks #marketingquickwins #growseo #seomarketing #marketingtips #quicktips

Use these Marketing tools:

Fiver: https://fiverr.partnerlinks.io/3ci0r5r179mi

Quillbot: https://try.quillbot.com/4hew88esymv8

Trainual: https://start.trainual.com/aecgw0yogmw7