Data standards are meant to simplify serialization operations — not complicate them.In this episode of Decommissioned, Jerome Bertin, Scott Pugh, and Justin Ahdan explore where the pharmaceutical industry’s data standards truly help — and where misapplication, proprietary detours, and weak enforcement create noise, cost, and confusion.From the US DSCSA to the EU FMD, the trio break down how adherence to standards isn’t bureaucracy — it’s the foundation of digital transformation.Automation, efficiency, and insight aren’t born from technology alone, but from data that speaks a common language. The standard isn’t broken — the implementation is.

With DSCSA enforcement looming, this episode dives into the global fight against counterfeit medicines. Scott and Jerome compare the U.S.'s decentralized approach with the EU's centralized FMD system, highlighting key milestones, rollout challenges, and what's at stake. From tech alignment to pharmacy realities and SME struggles, get insights on what's worked, what hasn't, and what's next for pharma traceability.