Data driven lead generation & sales funnels with Brent Weaver copertina

Data driven lead generation & sales funnels with Brent Weaver

Data driven lead generation & sales funnels with Brent Weaver

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In this episode of Data Beats Opinion, Brent and Keith discuss:

  • Understanding what data to look at, interpreting it correctly and following what the data tells you you should do, even when it feels uncomfortable
  • How to decide when a marketing campaign isn't working
  • What your weekly scorecard should look like and why it's important to have this data
  • Drilling your goals down to one simple idea that your team can rally behind
  • Using data to help clients decide on where to focus their energy first
  • Risk tolerance, monthly spend threshold and deciding when to move on what the data is telling you
  • The most important info to know to improve lead generation

You can find Brent at:

ugurus.com

Brent@ugurus.com

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