Ep. 28 (Customer Touchpoint Audit) Marc and Phil are back for episode 28 of the Kleen-Rite Radio podcast! In this installment, they chat about the customer touchpoints that should be consistently reviewed to offer the best possible experience. They begin with some “low-hanging fruit,” including tasks like refreshing decals, replacing damaged signs (and keeping signage organized and minimal), and making sure guns, wands, and wand holders look new and fresh. After that, they launch into a more extensive discussion about chemicals, specifically focusing on the customer experience with them. The obvious top priority is nailing down dilution rates and delivery so your chemicals work as advertised. Don’t try to try to chisel out cost savings by buying cheap product or overdiluting – customers will notice! Additionally, invest in chemicals that have great scent, color, and foaming attributes that leave a lasting impression. Of course, none of this is just a “set it and forget it” process. Regularly test chemical performance in the bays, maintain dispensing equipment, and inspect holding tanks. Listen, create your own touchpoint checklist, and keep your customers happy!

Thanks to Laurel for sponsoring this episode! Kleen-Rite offers an extensive selection of Laurel vending machines so you can find the perfect units for your car wash. Explore Laurel Vending Machines: https://www.kleen-ritecorp.com/c-566-laurel-metal-products.aspx

Shop Kleen-Rite today and stock up on the supplies that create an optimal customer experience!

Kleen-Rite Custom Sign Series https://www.kleen-ritecorp.com/custom-car-wash-signs

Car Wash Chemicals https://www.kleen-ritecorp.com/c-1034-car-wash-chemicals.aspx

Dosatron Dispensing Systems https://www.kleen-ritecorp.com/c-908-dosatron.aspx Coin Boxes and Accessories https://www.kleen-ritecorp.com/c-1000-coin-boxes-safes-accessories.aspx

Vending Machine Decals https://www.kleen-ritecorp.com/c-47-vending-machine-decals.aspx

Spray Guns https://www.kleen-ritecorp.com/c-581-car-wash-spray-guns-fittings.aspx

Wands and Holders https://www.kleen-ritecorp.com/c-883-wands-pipes-holders.aspx

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