Ep. 272: The Business of Storytelling hit shelves this week and Simon Sinek is here to celebrate! Join us for this special edition episode to learn:

• Why you should treat every story like a jigsaw puzzle

• Why AI can write a great story, but can't make you a better storyteller

• The Disneyland detail that reveals the real power of a company's origin story

• Why "I've heard this story..." might be the most underrated four words in storytelling

Do you want to write a book? In my new role as Publisher at Forbes Books and with the incredible resources and expertise of their team, we're making it easier than ever to help YOU to tell your story. Send us a message here to get started: https://books.forbes.com/don/

Looking for a speaker for your next event? From more than 30 years of interviewing and studying the greatest winners of all time Don offers these live and virtual presentations built to inspire your team towards personal and professional greatness.

Special thanks to Abbie Brandt for making this episode possible.

Ep. 271: The captain was given a choice: grab a rag to help the team wash the windows or hand over the boat.

He tapped his epaulettes signaling his rank, "I'm the captain."

John fired him.

Why? Because the problem was never the windows. It was the belief that his title made certain jobs beneath him.

Today, John Waggoner, Founder and Chairman of Victory Cruise Lines, still tells that story during employee orientation. His message is simple: if the owner will sweep the dock, carry the trash, or wash the windows, everyone should be willing to jump in.

Do you want to write a book? In my new role as Publisher at Forbes Books and with the incredible resources and expertise of their team, we're making it easier than ever to help YOU to tell your story. Send us a message here to get started: https://books.forbes.com/don/

Looking for a speaker for your next event? From more than 30 years of interviewing and studying the greatest winners of all time Don offers these live and virtual presentations built to inspire your team towards personal and professional greatness.

Special thanks to Will Goodman and Abbie Brandt for making this episode possible.

Ep. 270: Linfield basketball alum Dan McMillan shares how empowering your team to GIVE can create a ripple effect. A grieving customer once received a box of gourmet pears from his insurance company because a claims employee sensed he needed something extra. It turned out pears were his late wife's favorite fruit. Dan, now President and CEO of The Standard, shared the story with his executive team — and today, it's included in strategic materials shared with 30,000 salespeople around the world.

On this episode, Dan joins Don Yaeger to talk about:

• The five words a high school coach gave him that he still lives by 40+ years later

• How to turn disappointment into development

• The lesson from a Linfield basketball bench that shaped how he handles every setback since

Do you want to write a book? In my new role as Publisher at Forbes Books and with the incredible resources and expertise of their team, we're making it easier than ever to help YOU to tell your story. Send us a message here to get started: https://books.forbes.com/don/

Looking for a speaker for your next event? From more than 30 years of interviewing and studying the greatest winners of all time Don offers these live and virtual presentations built to inspire your team towards personal and professional greatness.

Special thanks to Amelia Prieto and Abbie Brandt for making this episode possible.