Clarity Before Growth: Aligning Strategy, Messaging & Marketing for 2026
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What happens when strategy lives in the MD’s head, marketing feels hit-and-miss, and messaging tries to speak to everyone at once?
Growth stalls.
In this episode, we’re joined by Andy Henderson, Founder of To The Summit, a people-first strategy and growth consultancy that has helped over 1,000 UK businesses find clarity, confidence and momentum.
Andy breaks down why clarity is the foundation of sustainable growth — and how aligning strategy, messaging and marketing transforms leadership, attracts the right customers, and creates marketing that actually works.
We explore:
- Why misalignment holds £1m–£20m businesses back
- How to get strategy out of the MD’s head and into the business
- What effective messaging really looks like (and why it attracts dream buyers)
- How to build a practical, aligned marketing system
- One powerful piece of advice every MD and CEO should take into 2026
If you’re a business leader feeling stretched, stuck or unclear on your next move, this episode will give you the focus and direction you’ve been missing.
🎧 Tune in for clarity, confidence and a practical roadmap for meaningful growth.