Choose Your Hard: Building an Ethical Advocacy Firm with Loren Perlman copertina

Choose Your Hard: Building an Ethical Advocacy Firm with Loren Perlman

Choose Your Hard: Building an Ethical Advocacy Firm with Loren Perlman

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A proposito di questo titolo

In this episode of The Entrepreneur's Voyage, Lynette welcomes Loren Perlman, a licensed Public Insurance Adjuster and military veteran who took the leap from frustrated employee to thriving agency owner.

Loren shares his journey of leaving a high-volume firm to build Lion Public Adjusting - a company founded on ethical advocacy, health and safety, and a lean business model. With a background in psychology and the Coast Guard, Loren brings a unique "Claims Therapist" approach to a rugged industry. Lynette identifies Loren's current phase in the Soaring Sea, discussing the challenges of rapid success, equitable compensation for teams, and the discipline required to "choose your hard."

Key Discussion Points
  • The Catalyst for Change: Why Loren left a secure job where he managed 80 claims simultaneously to start his own firm, focusing on quality over quantity.

  • The "Claims Therapist": How a degree in Psychology and military experience helps Loren manage the high-stress emotions of property owners during catastrophic loss.

  • Navigating the Soaring Sea: Lynette analyzes Loren's rapid growth phase. They discuss the specific dangers of the "Soaring" phase, including the temptation to bloat overhead and the necessity of establishing strong processes.

  • Radical Equitability: Loren's approach to building a team, including a 60/40 split that favors the adjuster doing the work, and why he prioritizes aptitude over experience.

  • "Choose Your Hard": A deep dive into Loren's philosophy on decision paralysis, anxiety, and discipline in business.

  • Health & Safety First: The importance of properly identifying bio-accumulated contaminants (like SIRS) in water claims and why "insulating" yourself from drama makes you a better business owner.

Memorable Quotes

"I can be Jesus on the cross all day... but I had to do an inventory of the other people that were being affected by that. I didn't realize how big of an impact I was having on just being available for my kids."Loren Perlman

"Divorce is hard, so is marriage. Choose your hard. Starting a business is hard. Working for somebody else is hard. Choose your hard... making money is hard. Being poor is hard. Choose your hard."Loren Perlman

"There's nothing like rapid success to find your biggest problems."Lynette Young

Resources & Links
  • Lion Public Adjusting: https://www.LionPA.com

  • Connect with Loren Perlman: https://www.linkedin.com/in/lorenpearlman

  • The Entrepreneur's Voyage Website: 7SeasVoyage.com

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