Chiro Hustle copertina

Chiro Hustle

Chiro Hustle

Di: Jim Chester and Luke Millett
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Chiro Hustle Podcast is a business, mindset, and marketing podcast for chiropractors who want more—from their practices, their profession, and themselves.


Hosted by James Chester and produced by Luke Millett, Chiro Hustle delivers real conversations with chiropractors, entrepreneurs, and industry leaders who are actively building successful, principled practices. This is not theory or recycled advice. It’s practical insight from people who have done the work and continue to push chiropractic forward.

Each episode explores what it actually takes to succeed in today’s chiropractic landscape—practice growth, branding, leadership, systems, patient communication, and personal development. Just as important, Chiro Hustle tackles the mindset behind success: discipline, consistency, accountability, and the willingness to stand for chiropractic without apology.


The podcast respects chiropractic’s roots while addressing modern business realities. Whether you’re straight, mixer, cash-based, insurance-based, or somewhere in between, the mission is the same: help chiropractors build influence, impact, and long-term sustainability without compromising their values.


Guests share their wins, failures, and lessons learned—openly and honestly—so listeners can avoid common pitfalls and accelerate their own growth. Students, associates, and seasoned doctors alike will find perspective, motivation, and actionable ideas they can apply immediately.


Chiro Hustle is more than a podcast. It’s a mindset and a movement—encouraging chiropractors to take ownership of their outcomes, lead with integrity, and hustle with purpose.


If you’re serious about chiropractic and committed to building a practice that reflects your values and vision, this podcast is for you.


Welcome to Chiro Hustle.

2017-2026 Chiro Hustle
Economia Gestione e leadership Igiene e vita sana Leadership Medicina alternativa e complementare Psicologia Psicologia e salute mentale
  • Three Bulging Discs Changed Everything with Dr Dan Ruitenbeek DC - Chiro Hustle Podcast 813
    Oct 19 2026

    Three bulging discs at age 16 changed the direction of Dr. Dan Ruitenbeek's life.

    A competitive hockey player growing up in Canada, Dan reached the point where he says he could no longer voluntarily contract his left quadriceps. Surgery was becoming a possibility.

    Then a friend sent him to a chiropractor.

    Within approximately three weeks, Dan says he was essentially pain-free. Within three months, he was back playing hockey.

    That experience eventually led him to Life University, chiropractic practice, Recover X, entrepreneurship, and Shockwave Centers of America.

    In Episode 813 of the Chiro Hustle Podcast, James Chester and Dr. Dan Ruitenbeek DC explore what happens when chiropractic changes someone's life—and that person decides to build systems that can strengthen the profession.

    Dan discusses why chiropractic students must intentionally pursue mentorship, technique training, internships, philosophy, and business education beyond the classroom.

    He also explains his approach to accessible “biohacking for real people” and how technologies can support patients without replacing the unique role of chiropractic.

    Then the conversation turns toward one of chiropractic's most overlooked opportunities: the chiropractic assistant.

    Dan believes better education, certification, responsibility, and career pathways for CAs could strengthen practices, improve staff retention, expand service capacity, and help chiropractors spend more time doing what only chiropractors can do.

    Detect subluxation. Correct subluxation. Communicate chiropractic.

    From a teenage hockey injury to nearly 3,000 offices using the systems of Shockwave Centers of America, Dan's story demonstrates what can happen when experience, mentorship, innovation, and chiropractic principle come together.

    You are just one story away.

    Keep Hustling.


    #ChiroHustle #Chiropractic #Chiropractor #ChiropracticPhilosophy #Subluxation #VertebralSubluxation #ChiropracticAdjustment #InnateIntelligence #ChiropracticStudents #ChiropracticAssistant #ChiropracticBusiness #ChiropracticLeadership #PracticeGrowth #ShockwaveTherapy #Biohacking #LifeUniversity #SacredTrust

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    42 min
  • Stepping Out of the Grave with Dr Matt Delgado DC - Chiro Hustle Podcast 812
    Oct 15 2026

    Dr Matt Delgado DC joins James Chester for Episode 812 of the Chiro Hustle Podcast to explore the personal health crisis that transformed the way he thinks about chiropractic, subluxation, and the body's ability to heal.


    Shortly after chiropractic school, Matt entered an intense associateship, burned out, and was eventually diagnosed with Graves disease. He describes leaving that environment, simplifying his life, prioritizing sleep and rest, eating whole foods, eliminating alcohol for a year, and returning to foundational lifestyle habits. Matt says his Graves disease subsequently went into remission.


    That journey ultimately produced the central metaphor behind his forthcoming book, Stepping Out of the Grave: How to Heal When You're Tired of Trying:


    The body is more like a plant than a car.


    Matt and James explore what that means for chiropractic. Matt describes pain-focused, structurally focused, and neurologically focused chiropractic; discusses primary and compensatory subluxations; explains how Torque Release Technique influenced his thinking and the development of his Tricord Method; and challenges chiropractors to look upstream at nervous-system function, sleep, stress, movement, toxins, and nutrition.


    At the center of the conversation is a distinctly chiropractic question: If the body possesses innate intelligence, should our job be to continually “fix” people—or to address interference, improve function, educate people, and respect the intelligence already within them?


    This is a conversation about returning to the roots of health and the roots of chiropractic.


    #ChiroHustle #ChiroHustlePodcast #Chiropractic #Subluxation #ChiropracticPhilosophy #InnateIntelligence #NeurologicalChiropractic #ChiropracticAdjustment #NervousSystem #ChiropracticLifestyle #MattDelgado #JamesChester

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    46 min
  • That Kid Was Me with Dr Amanda Blonigen DC - Chiro Hustle Podcast 811
    Oct 11 2026

    “That kid was me.”


    Dr Amanda Blonigen DC joins James Chester for Episode 811 of the Chiro Hustle Podcast to explore pediatric chiropractic, pregnancy, birth, developmental milestones, chiropractic philosophy, and what happens when chiropractors take the principle beyond the walls of their offices.


    Amanda originally planned to become a pediatrician before discovering chiropractic and realizing that children could be adjusted. That discovery led her into chiropractic school, pediatric education, and ultimately a mission centered on children and families.


    Today, Amanda works alongside Dr Lona Cook DC with Well-Adjusted Students, a nonprofit bringing chiropractic care directly into schools. The program now serves 17 locations, particularly reaching underserved children, children living in poverty, and children with special needs who may otherwise never experience chiropractic care.


    Then Amanda tells a story that changes the interview.


    One family loved continuing care during summer, but the mother explained they only had enough gas money to make the trip once per month.


    Amanda calls their work a “mission trip in our backyard.”


    James immediately recognizes the child she is describing.


    Growing up poor with a single mother, struggling with dyslexia, and being told he would never become educated, James remembers his mother saving money so he could receive chiropractic care.


    “That kid was me.”


    The realization brings James to tears and exposes the deeper mission behind this episode: What could happen if chiropractic reached children who otherwise might never have access?


    Amanda believes chiropractic belongs in the conversation happening inside America's schools—and that exposing children to chiropractic today could transform families and the profession for generations.


    This is a conversation about the Sacred Trust, subluxation-centered chiropractic, service, access, leadership, and having the courage to show up.


    Learn more about Well-Adjusted Students at well-adjustedstudents.org.


    #ChiroHustle #Chiropractic #PediatricChiropractic #WellAdjustedStudents #ChiropracticPhilosophy #Subluxation #KidsAndChiropractic #FamilyChiropractic #InnateIntelligence #ADIO #ChiropracticLeadership #FutureOfChiropractic #SacredTrust

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    44 min
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