Can lessons from direct mail influence AI strategy?
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Can lessons from direct mail influence AI strategy?
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This episode features host Steve Glynn and Brian Kohlmann, Director of AI, Emerging Technology, and MarTech at Bader Rutter.
Bader Rutter is a 53 year old, Milwaukee based, business-to-business agency serving agriculture, food and beverage, manufacturing and more.
Brian has worked for Bader Rutter for 15 years and originally launched the AI, Emerging Technology, and MarTech practice he leads.
Over a 30 year career, Brian has worked in the marketing, data, and technology spaces from the early days of personalized direct mail to today’s multi-agent AI workflows.
Steve and Brian talk all things AI strategy, hype, and anxiety. They also talk about Milwaukee's thriving tech scene.
Experience Milwaukee is powered by AI development firm Xorbix Technologies. This episode is also presented by cybersecurity firm Secure Compliance Solutions and e-waste recycler Digital Bridge.