Live & Linking #92 with David Cook

Here’s our latest episode of Live & Linking, and this week I’m joined by David Cook, a former CFO who swapped boardrooms for bootstrapping when he bought Practice Flow.

This is a practice management tool built specifically for accountants and bookkeepers.

What makes this story even more inspiring? David did it to help create a meaningful job for his autistic son, who now works with the development team.

We dig deep into what it’s like to go from retirement-ready to startup life, and how David’s decades in finance (Laura Ashley fans, yes, that Laura Ashley) shaped the way he approaches building a business.

We explore the frustrations accountants face with complex software, and how Practice Flow keeps things simple, smart, and stress-free by automating task management, syncing with Companies House, and ditching the spreadsheets.

If you’re an accountant still juggling deadlines with post-it notes and Excel files

Or you’ve thought about moving to a tool but feel overwhelmed by the choices.

This episode gives you some ideas worth listening to.

David explains what makes Practice Flow different, what’s coming next, and why real customer conversations are now his favourite part of the job.

Try Practice Flow: https://practiceflow.io

Watch the show on YouTube

Connect with Ashley on⁠ LinkedIn ⁠

My Website ⁠https://just.15mins.day

Get your free LinkedIn profile review: https://just.15mins.day/f/review-yt