How can cybersecurity stop being treated as a tax on growth and start becoming something founders actually lean on to win trust, customers, and long-term advantage?

In this episode of Business of Cybersecurity, I reconnect with Taylor Hersom, Founder and CEO of Eden Data, for a wide-ranging and honest conversation about what security really looks like in an AI-first world. Taylor has built his career inside compliance, risk, and cybersecurity, from Deloitte to launching Eden Data during COVID, and now helping venture-backed startups and global enterprises rethink how security fits into the business itself. Rather than framing cybersecurity as fear-driven insurance, he explains why it works best when treated as a signal of maturity, discipline, and credibility.

We spend time unpacking how generative AI and agentic systems are changing the risk landscape, often faster than regulation and enforcement can keep up. Taylor shares why data, not models, remains the real asset worth protecting, and why so many organizations are still operating in a kind of AI Wild West. Without slipping into alarmism, he explains where companies are most exposed today, from training data to shadow AI tools quietly entering workflows, and why governance, transparency, and basic controls matter more than flashy security spending.

What really stands out is Taylor’s practical take on turning compliance into a growth lever. We talk about SOC 2 and ISO standards, not as box-checking exercises, but as tools that can actually improve operations, customer confidence, and sales conversations when done properly. He explains why oversharing security posture can be a competitive advantage, how founders should think differently than large enterprises, and why bad audits and rubber-stamp certifications may create more risk than they remove.

We also explore the human side of cybersecurity, including why most breaches still come down to everyday mistakes, not elite hackers, and how automation, monitoring, and better system design can reduce risk without burning out teams. Taylor shares a grounded view of how AI could finally help solve staffing shortages and alert fatigue inside security teams, and why emerging AI security standards may soon become the next credibility badge companies want to display.

We close on a lighter note with book and music recommendations, but the core message is clear. Cybersecurity no longer lives in a silo, and the organizations that understand this are already using trust as a business advantage rather than a defensive posture. As AI becomes woven into every workflow, the companies that communicate clearly about how they protect data and customers may be the ones that stand out most.

So as security, compliance, and AI continue to collide over the next few years, will your organization treat cybersecurity as a burden to manage, or as a story worth telling?

Useful Links

• Connect with Taylor Hersom on LinkedIn
• Learn more about Eden Data
• Follow on LinkedIn

Thanks to our sponsors, Alcor, for supporting the show.