In this episode, I sit down with digital marketer and SEO consultant Briony Cullin to explore how trusting her intuition led her through a series of bold career and life changes, and ultimately helped her build a business and lifestyle she genuinely loves.

Briony shares her journey from studying and practising law to realising it wasn’t the right fit, a chance trip to Japan that unexpectedly changed the course of her life, and her move to Scotland for love. From navigating a new country and culture to transferring her skills into digital marketing at Yelp, Briony talks about the challenges and turning points that shaped her path.

The conversation also delves into freelancing, managing chronic illness alongside career ambitions, the evolution of SEO, and the freedom that comes with designing work around your life, not the other way around.

This episode is a thoughtful and honest discussion about career reinvention, trusting your instincts, balancing health and ambition, and creating a business that supports the life you want to live.

Perfect for anyone considering a career pivot, freelancing, or building a more intentional relationship with work.

To connect with Briony:
https://www.brionycullin.com/

Can you also find episodes on YouTube: https://www.youtube.com/@EmmaGrahamCareerCoach/videos

Your host, Emma Graham, Career Coach and ex-recruiter, is here to help you with:

💡 Gain clarity on what’s important to you
💡 Confidently communicate your value
💡 Build a personal brand and a strong network
💡 Take a strategic approach to your next move
💡 Navigate the job market effectively
💡 Build career confidence with a repeatable success blueprint

🌐 Explore my coaching programs and free resources:
Website: https://www.egconsulting.au/
LinkedIn: https://au.linkedin.com/in/emmajgraham
Instagram: https://www.instagram.com/emmagrahamcareercoach/

🎁 Free Resources:
📄 CV Development Guide: https://www.egconsulting.au/cv-advice
📄 LinkedIn Profile Optimisation Guide: https://www.egconsulting.au/linkedin-profile-guide

📅 Book Your FREE Career Strategy Discovery Call:
https://calendly.com/emmagrahamconsulting/discovery-call