Let's talk about the three core things I see behind almost every client problem I coach. By the end, you’ll know what to refine so you attract the clients you want, speak directly to the right person and have a system that brings clients in.

In this episode:

• How to talk about your clients’ transformation instead of only educating
• Why my ideal client persona runs to 19 pages, and how to go that deep
• How to build a system that attracts new people and converts them
• Three questions to ask yourself this week

Resources mentioned:

• Free ideal client persona resource: FREE RESOURCE

Work with me: Get your Foundations in place through Brand Builders Academy Scale your business beyond 100k in the Amplify Brand Accelerator

I share the one thought that holds experienced business owners back from showing up: “They’ve heard this before.” I walk you through why repeating yourself works, how to say the same thing in fresh ways, and a simple thought audit to get you creating again.

In this episode:

• Why people need to hear your message about 10 times
• Why you get bored of yourself faster than your audience does
• How to use current examples and your own perspective to refresh old ideas
• The “wipe the board clean” exercise I use when I’m procrastinating
• Why shifting your environment, energy and outcomes changes your results

Work with me: I created the Amplify Brand Accelerator for experienced women who want a personal brand that sells for them. You get a content library, monthly planning and coworking sessions, and feedback on your content from me and the coaches. https://www.suzchadwick.com/amplify

I share revenue stacking, the idea I created 10 years ago for earning in multiple ways from your thought leadership. I walk you through how my first coaching offer grew into workshops, a book, Brand Builders Academy and retreats, then give you five income streams to consider.

In this episode:

• How I turned my methods into my first coaching offer
• How my workshops grew from five people to 100
• Five income streams: coaching, digital products, speaking, Substack and brand partnerships
• How to reuse the content you already create
• A mind map exercise to choose your own streams

Resources mentioned:

• Brand Builders Academy
• Substack

Work with me: I created Amplify Brand Accelerator for established founders who want to get known, booked and paid. If you want me in your corner, start here: https://www.suzchadwick.com/amplify