Welcome to another episode of the Brand Builders Lab podcast! Today I'm diving deep into what I'm calling the "UN Era" – six powerful mindset shifts that will transform how you build your personal brand.

If you've been filtering yourself, playing it safe, or trying to be "professional" instead of being YOU, this episode is your wake-up call. I'm sharing the exact mindset shifts that help my clients build magnetic personal brands that attract dream clients and incredible opportunities.

• Why personal branding for women starts with mindset, not strategy
• The six UN shifts: unfiltered, unapologetic, unrealistic, unbothered, uncommon, and unabsorbed
• How to position your brand instead of worrying about being professional
• My five rejections quest and why going after nos gets you more yeses
• Why being "delulu" might be exactly what your business needs
• How to create from a place of authenticity instead of consumption

• My Spicy Opinions GPT
• Unfiltered Event – Melbourne, March 19th
• Previous episodes with Liz Mosley and Zara Jarvis

Instagram: @suzchadwick Website: www.suzchadwick.com

Your strategy is boring—and I say that with love. You're showing up, creating content, doing what everyone's telling you to do... and it's not getting you the results you want. Sound familiar?

In this episode, I'm pulling back the curtain on the three non-boring strategies I'm implementing in 2026 to amp up my personal brand and business. These are the exact things that will help you stand out, build genuine connection, and finally become memorable in your industry.

In this episode, you'll discover:

• Why "going pro" with your content isn't about perfection—it's about strategic testing and staying in your zone of genius
• How to build a content ecosystem that works as a business asset (even while you sleep)
• The power of "spicy messaging" and why playing it safe is keeping you invisible
• My biggest challenge this past year and how I'm fixing it in 2026
• The one metric that matters most for building trust with your audience

If you're ready to take your strategy from boring and beige to bold and spicy, this episode is your permission slip to do more, be more, and create the impact you know you're capable of.

LINKS:

• Bold Opinions GPT
• Brand Builders Academy
• Follow Suz on Instagram

In this episode, I'm joined by voice and visibility coach Vasavi Kumar for a powerful conversation about overcoming fear of visibility in business. We dive deep into the neuroscience of saying things out loud, nervous system regulation strategies that actually work, and why mirror work might be your secret weapon for confidence on camera.

Vasavi shares her personal journey from therapy to entrepreneurship, including her experience with addiction recovery and how it shaped her approach to authentic visibility.

If you've ever hesitated to hit publish, get on camera, or share your real thoughts in business, this conversation will give you the practical tools and mindset shifts you need to show up boldly. We also tackle money mindset, pricing psychology, and why simplifying your business might be the key to scaling it.

Connect with Vasvi - Instagram

Website

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✅Work with me to scale - https://www.suzchadwick.com/amplify

✅1:1 Coaching - https://www.suzchadwick.com/bc

✅Build your coaching & consulting business masterclass - https://www.suzchadwick.com/coach

✅Messy to Magnetic Masterclass - get your biz foundation in place - https://www.suzchadwick.com/messy