Text Agony Aunt Roz with your Cutflower Questions.

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In this episode of the Cut Flower Podcast, Roz discusses the journey of starting a cut flower business, emphasizing the importance of understanding one's motivations and the potential for success in this field. She addresses common misconceptions about flower farming, the significance of planning and strategy, and the challenges faced by new flower farmers, including imposter syndrome. Rosalind encourages listeners to explore their passion for flowers and consider joining her upcoming master classes for further guidance.

Takeaways

• January is a crucial month for cut flower farmers.
• Starting a flower business can be a serious and fulfilling endeavor.
• Understanding your financial needs is essential for sustainability.
• Flowers are in demand for their local, seasonal, and sustainable qualities.
• Identifying your 'why' is key to success in flower farming.
• You don't need a large space to start a flower business.
• Imposter syndrome is common among new flower farmers.
• Community and education can significantly impact success.
• Transitioning into flower farming should be methodical and intentional.

• https://fieldgateflowers.kartra.com/page/newsletters
• The Growth Club: https://fieldgateflowers.kartra.com/page/thegrowthclub
• Lots of free resources on our website: https://thecutflowercollective.co.uk/cut-flower-resources/
• Instagram: https://www.instagram.com/fieldgateflowers
• Facebook Group 'Cut Flower Farming - Growth and Profit in your business' https://www.facebook.com/groups/449543639411874
• Facebook Group 'The Cut Flower Collection' https://www.facebook.com/groups/cutflowercollection