Beyond The Prompt - How to use AI in your company copertina

Beyond The Prompt - How to use AI in your company

Beyond The Prompt - How to use AI in your company

Di: Jeremy Utley & Henrik Werdelin
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Beyond the Prompt dives deep into the world of AI and its expanding impact on business and daily work. Hosted by Jeremy Utley of Stanford's d.school, alongside Henrik Werdelin, an entrepreneur known for starting BarkBox, prehype and other startups, each episode features conversations with innovators and leaders to uncover pragmatic stories of how organizations leverage AI to accelerate success. Learn creative strategies and actionable tactics you can apply right away as AI capabilities advance exponentially.2024 - Jeremy Utley & Henrik Werdelin Economia Gestione e leadership Leadership Management
  • The Unexpected Economics of AGI - with Christian Catalini, Tech Founder and Co-Creator of Libra
    Jun 24 2026

    Christian believes the AI era will be defined less by generating outputs and more by evaluating them. As intelligence becomes cheaper and more accessible, the people who create the most value may be those who can distinguish good work from exceptional work and help guide increasingly capable systems.

    The conversation explores verification, judgment, and why expertise still matters in a world where AI can perform many tasks at a high level. Christian explains why today's experts are both highly valuable and simultaneously training the systems that may eventually replace parts of their work.

    Jeremy and Henrik also explore what this means at a personal level. They discuss building AI agents that reflect your own preferences, creating personal verification systems, and why AI may make it easier to learn new skills, switch careers, and pursue more ambitious ideas.

    Key Takeaways:

    • Verification becomes more valuable as intelligence gets cheaper
      As AI makes generating outputs easier, the ability to recognize what is actually good becomes increasingly important.
    • Experts are training their own replacements
      The people best positioned to verify AI outputs are also helping codify the expertise that trains future systems.
    • Human value shifts from doing to directing
      As AI handles more execution, people create value through judgment, direction, and orchestration.
    • Build your own verification system
      The best AI users are developing agents, workflows, and tools that reflect their own preferences and standards.

    Christian's LinkedIn: linkedin.com/ccatalini/
    Christian's website: catalini.com
    Economics of AGI: full paper
    Jeremy's Persona File Template: YouTube/The8Files

    00:00 Non-Measurable Frontiers
    00:32 Meet Christian Catalini
    01:08 The Economics of AGI
    03:09 Why Verification Matters
    06:37 Can Everything Be Measured?
    10:32 The Rise of the Verifier
    14:35 When Intelligence Gets Cheap
    21:46 Building Your Verification Harness
    24:08 Human + AI Augmentation
    30:18 Persona Files and Privacy
    33:12 Reasons for Optimism
    36:00 Career Switching in the AI Era
    39:31 The Debrief

    📜 Read the transcript for this episode:

    For more prompts, tips, and AI tools. Check out our website: https://www.beyondtheprompt.ai/ or follow Jeremy or Henrik on Linkedin:

    Henrik: https://www.linkedin.com/in/werdelin
    Jeremy: https://www.linkedin.com/in/jeremyutley

    Show edited by Emma Cecilie Jensen.

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    54 min
  • Why Fear Kills Curiosity and What That Means for AI - with Chantel Prat, Cognitive Neuroscientist
    Jun 10 2026

    Chantel Prat studies how different brains make sense of the world. Her work starts from a simple idea: every experience leaves a mark. The inputs we consume shape how we think, what we notice, and ultimately who we become.

    The conversation explores why people often choose familiar rewards over uncertain opportunities to learn. Chantel explains the tension between exploration and exploitation, why curiosity is essential for growth, and how fear can prevent us from engaging with new technologies like AI.

    They also discuss theory of mind, cognitive offloading, and what happens when we increasingly rely on AI for thinking. The goal is not simply to do better work, but to use AI in ways that help us become better versions of ourselves.

    Key Takeaways:

    • Curiosity requires safety
      When people feel threatened, they become defensive rather than exploratory. Fear gets in the way of learning.
    • Better inputs create better outputs
      Every experience leaves a footprint on the brain. The ideas, conversations, and information we consume shape how we think and who we become.
    • We naturally favor certainty over exploration
      Our brains are biased toward familiar rewards, even when something new may offer greater long-term value.
    • Curiosity starts with admitting you might be wrong
      Learning requires recognizing that you do not already have the answer. Without that openness, exploration never begins.
    • Use AI to become better, not just produce more
      The most important question is not what AI can do for you, but what you still want to get better at yourself.

    Chantel Prat: linktr.ee/chantelprat
    The Neuroscience of You: The-Neuroscience-of-you/book

    00:00 Curiosity Versus Threat
    00:31 Meet Chantel Prat
    01:02 Why Input Shapes Brains
    04:08 The Output Pressure Trap
    05:52 Exploration Versus Exploitation
    10:05 Average Brains And Teams
    15:35 Theory Of Mind Defined
    22:12 Practicing With AI Feedback
    24:31 Offloading Thinking To AI
    29:50 Humans In The Loop
    35:16 Age And Tech Reactions
    42:15 Why Curiosity Requires Safety
    48:15 Personal Codex And AI
    50:54 Becoming More Yourself
    54:34 The Debrief

    📜 Read the transcript for this episode: why-fear-kills-curiosity-and-what-that-means-for-ai-with-chantel-prat-cognitive-neuroscientist/transcript

    For more prompts, tips, and AI tools. Check out our website: https://www.beyondtheprompt.ai/ or follow Jeremy or Henrik on Linkedin:

    Henrik: https://www.linkedin.com/in/werdelin
    Jeremy: https://www.linkedin.com/in/jeremyutley

    Show edited by Emma Cecilie Jensen.

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    1 ora e 2 min
  • Why Your Favorite Brand Stopped Caring About You - Eric Ries, Author of The Lean Startup
    May 27 2026

    Eric Ries, author of The Lean Startup and the newly released Incorruptible, joins Beyond the Prompt to explore why most companies drift from their original mission over time. The conversation dives into governance, shareholder primacy, Anthropic’s unusual structure, and why AI makes these questions more important than ever.

    Eric Ries argues that most companies are built on a contradiction. Founders say they care about customers and impact, but legally, the company is structured to serve shareholders first. Over time, that mismatch tends to win.

    The conversation explores what that looks like in practice, why it is so hard to fix, and how a small number of companies have tried to design around it from the beginning. Eric reflects on advising Anthropic in its earliest days and what it actually takes to protect a mission as a company scales.

    A big part of the discussion is how governance gets treated as a legal formality when it is really a design problem. In the age of AI, Eric argues that the principles baked into a company’s structure early on may determine whether it stays true to its mission or slowly drifts away from it.

    Key Takeaways:

    • Mission drift is often built in from day one
      Founders may say they care about customers and impact, but legally the company is structured to serve shareholders first. Over time, that mismatch tends to win.
    • Governance is one of the highest leverage founder decisions
      If the structure is misaligned early on, founders can lose control of the company and its mission no matter how strong the original vision was.
    • The system is stacked against mission-driven founders
      Even well-intentioned founders operate inside structures designed to prioritize short-term shareholder returns. Most do not realize it until it is too late.
    • “Why not try?” is more powerful than it sounds
      Eric’s argument is not that fixing governance is easy. It is that most founders never even ask the question.
    • AI makes this more urgent than ever
      As AI systems act more autonomously, the principles built into a company early on will shape whether it stays true to its mission or drifts away from it.

    Eric's new book:
    Amazon: Incorruptible
    Website: incorruptible.co
    Socials:
    X: x.com/ericries
    LinkedIn: linkedin.com/ericries
    The Lean Startup: theleanstartup.com

    00:00 Mission vs Shareholder Value
    00:32 Meet Eric Ries
    01:37 Why Anthropic Needed Governance
    06:47 The Long-Term Benefit Trust
    10:00 Why Great Companies Drift
    13:47 From Lean Startup to Incorruptible
    18:14 Is It Too Late To Fix?
    23:06 Governance As A Superpower
    25:48 The Lies Founders Tell Themselves
    28:49 The Rise Of Shareholder Primacy
    33:09 The Unaccountability Machine
    35:51 Profit vs Human Flourishing
    37:24 The ROI Trap
    38:26 The H-E-B Loyalty Story
    41:14 Principles Beyond Metrics
    42:54 AI, Thick Data, And Human Judgment
    46:43 The Debrief

    📜 Read the transcript for this episode: why-your-favorite-brand-stopped-caring-about-you-eric-ries-author-of-the-lean-startup/transcript

    For more prompts, tips, and AI tools. Check out our website: https://www.beyondtheprompt.ai/ or follow Jeremy or Henrik on Linkedin:

    Henrik: https://www.linkedin.com/in/werdelin
    Jeremy: https://www.linkedin.com/in/jeremyutley

    Show edited by Emma Cecilie Jensen.

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    56 min
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