Jim Bungard, Sales Director at Global Services, returns to the Ben Taylor Podcast at the Monaco Yacht Show to discuss how the company has expanded its presence across Europe and strengthened its role in superyacht supply, refit and new-build projects. Jim explains why relationships remain central to the business, how Global Services has increased its presence in key Mediterranean markets, and how its Rotterdam operation allows the company to buy, store and distribute goods efficiently across Europe. The conversation explores the importance of warehousing and forward planning during refit periods, Global Services’ growing involvement in new-build projects, and how the company supports captains and project teams from initial budgeting through to sourcing and final delivery. Jim also discusses the launch of Global Services’ own purchasing system, designed to give clients greater visibility and transparency across procurement, and the company’s plans to continue expanding its team, customer relationships and international footprint.

Global Services provides procurement, supply and logistical support to yachts, shipyards, refit projects and new builds, with European operations supported by warehousing and logistics infrastructure in Rotterdam. The company is also investing in technology to improve purchasing visibility and make the procurement process more transparent for its clients.

Key Points:

• Strong customer and supplier relationships remain fundamental to successful superyacht procurement.
• European warehousing allows yachts and shipyards to plan ahead, store goods and call them off when required.
• Global Services is combining procurement expertise with new technology to improve transparency across new-build and refit projects.

Thank you to Baglietto for hosting the podcast onboard FAST 50 at the Monaco Yacht Show.

Art Hill, founder of Rogue Marine Advisors, joins the Ben Taylor Podcast at Cannes Yachting Festival to discuss how marine brands can build better marketing strategies, strengthen their positioning and turn attention into commercial results. Art explains how his career in advertising and passion for tournament fishing led him into the marine industry, and why understanding exactly who a product is for and what problem it solves and should sit at the heart of any marketing plan. The conversation explores the cultural differences between marketing in Europe and the United States, when brands should use in-house teams versus external agencies, why building a brand requires consistency rather than a one-off launch, and the importance of optimising content for leads rather than simply likes and followers. Art also shares a detailed case study from Marine Jet Power in Bristol Bay, where listening to the local fishing community helped shape both the marketing strategy and the product itself.

Rogue Marine Advisors works with boat and marine brands to develop stronger marketing plans, combining industry insight, positioning, content, paid media and customer data to help companies communicate more effectively with the audiences they actually want to reach. Art’s approach focuses on understanding the customer first, using marketing data to identify what is working, and continually adapting strategy rather than chasing short-term vanity metrics.

Key Points:
Strong marine marketing starts with understanding who the customer is and what problem the product solves.
Building a brand requires consistent positioning and messaging over time, not simply visual identity or viral content.
The most effective marketing uses customer insight and data to improve both future campaigns and, in some cases, the product itself.

Ed Jones from Metpow joins the Ben Taylor Podcast at the Monaco Yacht Show to discuss how smart utility metering can modernise marina operations and give both operators and berth holders far greater visibility over electricity, water and other utilities. Ed explains how many marinas still rely on manual meter readings, trust-based systems and retrospective billing, and how Metpow replaces that friction with digital access, real-time usage data and remote management. The conversation explores how smarter metering can improve customer experience, reduce administrative workload, support more transparent charging and help marinas understand their true energy usage as demand continues to increase. Ed also discusses Metpow’s origins in the holiday park sector, its retrofit approach for existing marina infrastructure, the importance of establishing reliable data baselines, and how operators such as Aquavista are using the technology across multiple sites to create greater consistency and operational insight.

Metpow provides smart utility metering technology designed to help marinas manage usage remotely while giving berth holders clearer, realtime information about what they are consuming. The company is now scaling its marina offering in the UK while exploring further expansion across Europe and international markets.

Key Points:

• Smart metering can replace manual readings and outdated marina utility systems with real-time digital management.
• Better usage data helps marinas improve efficiency, transparency and customer experience.
• Metpow can retrofit existing infrastructure, allowing operators to modernise without necessarily replacing an entire marina utility system.