Aoife Matthews & Jennifer O'Connell are two of the three powerhouse co-founders of SISTERLY, a supplement brand dedicated to developing superior quality, scientifically-backed supplements designed specifically with the female body in mind.

Their star product - The Elevator - is the most powerful supplement on the market for women. It is an evidence-based, supercharged, daily multi-nutrient that combines 23 ingredients in one pure, potent, powder sachet to help elevate energy and immune defences, and replace the supplement graveyard in your home.

Aoife and Jennifer are both incredibly accomplished, highly driven and deeply intuitive. They are also wonderfully kind and warm. They are the sort of women I aspire to be.

In a space where it would have been so easy for them to take shortcuts in favour of the bottom line, their integrity and commitment to making a real contribution to women's health is something I deeply admire.

We cover so much in this episode, including:

• how little time and money has been invested in women's health, particularly in the supplement space (did you know clinical trials did not take women's bodies into account until 1993(!) and today, less than 5% of research funding is spent on female health?).
• how their lived experience as women juggling a million things and often running themselves down in the process, led to the idea of developing a one-stop solution to ensure that busy women were getting the nutrients they needed and feeling good in their bodies as they did it all.
• their unwavering commitment to ensuring that there were no compromises when it came to the quality, bioavailability and dosage of ingredients when formulating The Elevator. In their own words "SISTERLY was made for our mothers, sisters, girlfriends and ourselves - so only the best will do".
• what made Jennifer and Aoife decide it was time to take the leap and leave behind their successful careers (as a barrister and investment banker respectively) to build SISTERLY.
• how building SISTERLY has redefined their the definition of success and given them a whole new sense of purpose.

If you enjoy this episode, I'd love if you could follow, rate and leave a quick review -it helps more than you know!

Enjoy! Thank you for listening.

***

LINKS

SISTERLY website

SISTERLY on Instagram

The Every Muse Podcast on Instagram, and TikTok