"Anybody Can Do Product Marketing" copertina

"Anybody Can Do Product Marketing"

"Anybody Can Do Product Marketing"

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Marketing a product is something that many people think they can do, even if they have no training or experience in the field. Sheryl Koenigsberg, the VP of Global Product Marketing at Mendix, joins Seth to talk about why this is a fallacy and why the value of marketing expertise shouldn't be underestimated.

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