Anthony Villis, First Wealth: Consolidation, growth, personal branding, finfluencers and more copertina

Anthony Villis, First Wealth: Consolidation, growth, personal branding, finfluencers and more

Anthony Villis, First Wealth: Consolidation, growth, personal branding, finfluencers and more

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In this episode of Coffee in St James's, Anthony Villis, Managing Director of First Wealth, discusses the current state and future of the UK wealth management industry with Rob.


He shares insights on the health of the industry, the impact of consolidation, growth strategies for firms, the importance of social media and personal branding, the significance of B Corporation designation, the challenges posed by finfluencers and the role of technology in enhancing business operations.



Talking points:


  • The UK wealth management industry is rated a 7 out of 10 for health.
  • There is a significant advice gap in the market.
  • Consolidation is leading to fewer but larger firms in the industry.
  • Growth requires deliberate and consistent marketing efforts.
  • Social media should focus on providing value to potential clients.
  • Personal branding is crucial for advisors in attracting clients.
  • B Corporation status aligns business practices with social responsibility.
  • Finfluencers should be regulated to ensure quality advice.
  • Technology is essential for tracking marketing effectiveness and ROI.
  • Data-driven strategies are key to successful marketing in wealth management.


Chapters


00:00 The State of UK Wealth Management in 2025

02:43 Consolidation and the Future of IFAs

05:34 Growth Strategies for Wealth Management Firms

08:19 The Role of Social Media and Personal Branding

11:10 B Corporation Designation and Its Impact

14:16 Navigating Finfluencers and Regulation

16:58 Leveraging Technology in Wealth Management


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