Andy Smith: Navigating Uncertainty in Business Growth copertina

Andy Smith: Navigating Uncertainty in Business Growth

Andy Smith: Navigating Uncertainty in Business Growth

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In this conversation, Andy Smith, founder and CEO of Strategic, shares insights on navigating uncertainty in business, the importance of growth as a choice and responsibility, and the evolving role of the CMO in today's marketing landscape. He discusses his unconventional path to agency leadership, the challenges of organizational growth, and the significance of trust and respect in professional relationships. Additionally, he highlights the impact of AI on marketing strategies and the need for agencies to create enduring value for their clients.

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