735 square feet. That's the apartment Amber Urlacher was sharing with her two kids when this story starts. Bankrupt. Answering phones at a real estate desk for twelve dollars an hour. She didn't stay there.

Today, Amber is President and Director of Sales for the Grant Johnson Group at Real Broker, leading over 160 agents to more than 800 closings a year. She didn't get there by forgetting where she came from. She built her leadership on it.

In this episode of Scale Like a Savage, Britany Boatwright and Jamie Seneca sit down with Amber to talk about the decision that almost took her a completely different direction, the accountability systems she built for a team of 160, why new agents at Grant Johnson get exactly one week to prove they'll show up, and the hallway full of hand-drawn houses that kept her going when nobody else could.

If you're building a team past the point where you know everybody's name, this one's a blueprint.

In this episode:

• How Amber found Grant Johnson and almost took a different job entirely
• The weekly accountability structure that runs 160 agents in groups, not one on ones
• Why new agents get one week before they're out
• GJG Edge and Academy, the new training systems built for scale
• The mindset behind "gas pedal's on the right"

Connect with Amber Urlacher:
Instagram: instagram.com/urlacherrealtor
Website: grantjohnson.com

Scale Like A Savage
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Britany Boatwright
instagram.com/britany.boatwright
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Jamie Seneca
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#RealEstateLeadership #TeamBuilding #ScaleLikeASavage #RealEstateCoaching #Accountability