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A/B Testing For Higher Conversion

A/B Testing For Higher Conversion

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My guest is Alex Nazarevich, VP of Growth Marketing at Unbounce. This episode looks at A/B TESTING FOR HIGHER CONVERSION. We’ll discuss why it matters, best approaches, landing page elements, and more. Alex is a highly experienced digital marketing leader in conversion rate optimization and data-driven marketing.


Important links:

  • Alex on LinkedIn
  • Unbounce


Conversion Cast is sponsored by Leadferno, a conversion platform to close more leads, faster.



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