7. How to build an authentic brand.
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7. How to build an authentic brand.
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- Brand strategy, finding your niche, rebranding, key elements to establishing your branding and the importance of targeting a specific audience are some of the topics of this episode.
In Today`s Episode we interview Georgina from Your Fabulous Brand. She is a branding strategist that has worked with companies big and small and is now stationed in Malaysia.
Georgia talks about what is a brand and how to start one that gets you the clients you want. She explains how for smaller businesses branding is very personal and touches everything you are and everything you do.
The brand strategist explains the benefits of finding a trustworthy mentor, especially when it comes to solopreneurs and how you can get on the fast track by hiring a brand strategist.
Finding a specific niche is key to success according to Georgina. The more specific about it you are, the more likely you`ll reach and book your ideal clientele. Listen up to learn how to narrow it down and more!