Eric Ries changed the way the world builds companies. His landmark book The Lean Startup became the playbook for a generation of entrepreneurs — but two decades in, his powerful new book Incorruptible.co asks a harder question: why do great companies eventually betray the very values that made them great?

That question is at the heart of Incorruptible — a blueprint for organizations that can grow, scale, and endure without losing their soul. The problem, he argues, isn't a failure of ethics. It's a failure of structure. This is a conversation about integrity, leadership, and what it means to build something you're genuinely proud of.

In this episode of The Icons, Tyler sits down with Eric to trace the journey from scrappy founder to one of the most influential voices in modern business, exploring the moments of doubt, the lessons learned, and what it really takes to build something that lasts.

Interview Guest

Eric Ries:

Book Website: incorruptible.co

Social Links

https://www.linkedin.com/in/eries/

https://x.com/ericries

https://www.instagram.com/ericriesactual/

https://www.tiktok.com/@ericriesactual

Newsletter: https://news.theleanstartup.com/

Podcast: https://www.ericriesshow.com/

Location:

Tyler: Motiversity Office

Eric: Home Office

Host

Join host Tyler Waye — renowned work expert and Motiversity’s Managing Partner — in discovering how The Icons defied all odds and succeeded in the face of adversity. Tyler and guests talk mindset, work ethic, failure, career advice, routines, motivation, life stories, leadership and how each icon got through the hard times in their journey to the top.

Follow Tyler

https://www.youtube.com/channel/UC3tWHKc-RcOeVlGyZQxtppQ

https://www.instagram.com/TylerWaye/

https://www.linkedin.com/in/tylerwaye/

http://tylerwaye.com/

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