49 Molly Sonsteng: entrepreneur, magic maker copertina

49 Molly Sonsteng: entrepreneur, magic maker

49 Molly Sonsteng: entrepreneur, magic maker

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Molly Sonsteng is a producer and experience designer who believes play is serious business. She co-founded Caveday, a community that helps people find deeper focus and a healthier relationship to work, and she runs Madcap Factory, a production house that builds games and experiences designed to bring more mischief into everyday life.

Before any of that, Molly trained as an opera singer at the University of Minnesota and later earned a master's in Educational Leadership from Columbia. She taught preschool, ran a political campaign office, developed curriculum at Carnegie Hall, and produced early morning dance parties around the world.

She also co-founded Inconspicuous Games, running secret field games in landmarks and public spaces for companies looking to shake up how their teams connect.

These days she splits her time between Caveday and Madcap, building experiences that get people out of their heads and into the moment.


Find and follow Molly on her website, Substack & IG:

www.madcapfactory.com

mollysonsteng.substack.com

www.instagram.com/mollysonsteng

And of course, Caveday, the online coworking body-doubling space.

www.caveday.org


Kathie’s note: You know those people who are so grounded they exude a “you look calm and friendly too!” persona? Unpretentious, accepting, calm, cool & collected, all that. That’s Molly! She was one of the first faces I saw when I joined Caveday on January 1, 2021. I found it on CreativeMornings, one of their first FieldTrips. According to my calendar, it was July 8, 2020. “CreativeMornings, Brooklyn, get shit done in the cave: deep work.”

I took notes about the breakout sessions the first couple of years. As a guide one day, Molly’s breakout prompt was to describe your activities as a child vs. today. I said, “As a kid, it was music, books, and staying away from my brothers. Today I like music, books, and Zooming with my brothers.” (I mean, we change but we don’t, ya know?)

Writers Rotation intro/outro recorded at Dynamix Productions in Lexington, Kentucky.

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