470. Why Your Content Isn’t Attracting Clients (You Skipped Step One)
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470. Why Your Content Isn’t Attracting Clients (You Skipped Step One)
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A proposito di questo titolo
I share why your best content gets scrolled past by the clients you want, and how to fix it by going back to basics. You’ll learn how to map every step between where your client is now and where you are, and how to turn those steps into content that keeps people following you.
In this episode:
- Why the curse of knowledge makes you skip the first steps
- Three moves to find the steps you’ve forgotten
- The one question that finds your forgotten steps: “What did I do before that?”
- How to turn each step into a piece of content that points to the next
- Why repeating the basics works for beginners and experienced people
Resources mentioned:
- 10 Things You Can Do to Build a Brand That Sells for You
- Podcast Brand Plan - how to launch your podcast in 30 day!
Work with me: If you want help building an authority content engine that brings the right clients in, I created the Brand Accelerator for experienced business owners ready to do exactly that. Apply here: https://www.suzchadwick.com/amplify
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