#46: The Big Three: What to Book First After You Get Engaged with Sara Landon
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#46: The Big Three: What to Book First After You Get Engaged with Sara Landon
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What should you actually book first after you get engaged?
In this episode of Now That I’m Engaged, How Do I Get Married?, Kevin and August sit down with New York–based luxury wedding planner Sara Landon, known for designing highly curated, deeply personal celebrations with clarity and calm leadership.
Sara walks couples through one of the most important early planning concepts: the Big Three vendors—venue, photo/video, and entertainment. She explains why prioritizing these vendors early can dramatically reduce stress later, how waiting too long can limit options, and why these decisions shape the entire wedding experience. Drawing from years of hands-on planning, Sara also shares common mistakes couples make, how budgeting impacts decision-making, and why personality fit with your vendors matters just as much as talent.
Whether you’re newly engaged or feeling stuck in decision fatigue, this episode offers practical guidance to help you set priorities, avoid analysis paralysis, and move forward with confidence during engagement season.
Highlights
- What the Big Three vendors are and why they should be booked first
- How early booking helps reduce stress and protects availability
- A budgeting rule of thumb to guide early decisions
- Why vendor personality and communication matter
- How to avoid analysis paralysis during engagement season
- When flexibility becomes necessary, if you wait too long to book
Connect with Sara:
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