#44: From Inquiry to We're Booked with Craig Peterman
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In this episode of Now That I’m Engaged, How Do I Get Married?, Kevin sits down with Phoenix-based wedding photographer and videographer Craig Peterman, who has captured more than 500 weddings and brings a clear, practical perspective to the vendor booking process.
Craig walks couples through what really matters between the first inquiry and the moment you officially book a vendor. He explains what information to include in that first email, how to avoid overwhelming your vendors, and why communication early on sets the tone for your entire experience. He also introduces his simple Vendor Scorecard, a tool designed to help couples compare options fairly and choose their finalists with confidence.
Whether you're unsure how to reach out to vendors or feeling stuck sorting through too many choices, Craig offers a calm, actionable framework that simplifies the journey from inquiry to contract.
Highlights
- First impressions matter: How your initial inquiry sets the foundation for your vendor relationship.
- Keep it simple: The essential details couples should always include in that first message.
- The Vendor Scorecard: A quick way to narrow down your top choices and avoid decision fatigue.
- Choose wisely: Why three finalists is the sweet spot for vendor selection.
- Don’t wait too long: How a one-month research window helps you avoid losing your preferred vendors.
- Trust your instincts: What red flags to look for—and why vibe matters.
- Set a deadline: Creating a decision timeline that keeps planning on track.
- Budget awareness: Understanding your range before inquiring saves time and frustration.
- Better conversations: Tips for productive Zoom consults and clear communication.
- Enjoy the process: Why working with vendors you genuinely like leads to a better wedding day.
Craig’s thoughtful, easy-to-apply advice gives couples the tools to move from inquiry to “we’re booked!” with confidence, clarity, and far less stress.
Download the Vendor Scorecard PDFs here!
Connect with Craig:
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