#33 Donald C. Kelly: Why Cold Calling Still Works (When Everyone Says It's Dead) copertina

#33 Donald C. Kelly: Why Cold Calling Still Works (When Everyone Says It's Dead)

#33 Donald C. Kelly: Why Cold Calling Still Works (When Everyone Says It's Dead)

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"Cold calling is dead" is one of the most repeated lines in B2B sales.Donald C. Kelly, founder of The Sales Evangelist, disagrees, and during his conversation with James Steel, he explains why.It's not the phone that stopped working. It's calling someone who has no idea who you are.What you'll learn:→ Why cold calling isn't dead, it's just underprepared→ How to warm a prospect up on LinkedIn before you ever dial→ The AI-powered research workflow Donald uses to know exactly who to call and why→ The four-step sequence — attention, engagement, conversation, appointment — before the ask→ Why naming the business problem beats any feature list→ How to track your prospecting ratios instead of guessing what's workingChapters:00:00 Introduction & Misconception06:00 From door-to-door to The Sales Evangelist18:00 Lead with the pain, not the features28:00 The AI-powered prospecting loop38:00 The LinkedIn ladder55:00 Cold calling isn't dead65:00 Go where your customers are68:00 Industry Manure69:00 Yell from the Barn_______About Donald C. KellyDonald is the founder of The Sales Evangelist, a sales coaching and training company built around his 2,000-episode podcast. He's the author of Sell It Like a Mango and has worked directly with MSPs, both selling into the space and coaching MSP sales teams. He also built ProspectPro.io, a free tool for tracking prospecting performance.Connect with Donald on LinkedIn here: https://www.linkedin.com/in/donaldckelly/______About Harvest!Harvest! The MSP Sales Show is the podcast for MSPs who want to grow smarter from the clients they already have. New episodes weekly, hosted by James Steel and sponsored by Salesbuildr — the quotation and proposal platform for MSPs.⸻👍 If you enjoyed this episode, like, subscribe, and share with other MSP leaders.🌽 More from Harvest: Subscribe for regular episodes on growing revenue from your existing MSP customers.🎧 Full episode + extras: https://www.salesbuildr.com/podcast🔗 Follow Harvest on LinkedIn: https://www.linkedin.com/company/harvest-the-msp-sales-showSponsored by Salesbuildr — automated, systemised quoting and proposals for Halo, ConnectWise and Autotask: https://www.salesbuildr.com

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