299 The Hawthorne Effect copertina

299 The Hawthorne Effect

299 The Hawthorne Effect

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Imagine walking into a room knowing that someone is watching you. Almost instantly, your posture straightens, your focus sharpens, and your behavior subtly changes. This natural human response is at the heart of what researchers call the Hawthorne Effect, a phenomenon that explains how people tend to alter their behavior simply because they are aware they are being observed.
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