210: LeiLolo: Beautifying the Postpartum Journey with Founder Courtney Boylan copertina

210: LeiLolo: Beautifying the Postpartum Journey with Founder Courtney Boylan

210: LeiLolo: Beautifying the Postpartum Journey with Founder Courtney Boylan

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In this inspiring episode, I sit down with Courtney Boylan, the founder of LeiLolo, a brand dedicated to revolutionizing the postpartum market by turning sterile, clinical accessories into beautiful, empowering essentials. Courtney shares her personal journey from corporate life at Target and Amazon to becoming an entrepreneur, driven by her own postpartum struggles and the desire to feel like herself again after childbirth.

We discuss the genesis of LeiLolo, which started with a simple frustration over losing clear nipple shields and evolved into a mission to honor new mothers. Courtney opens up about the vulnerability of launching a business while raising young children, the invaluable support of her husband, and the parallels between birthing a baby and birthing a brand.

Our conversation delves into the importance of self-mothering, establishing rituals like journaling and early morning connection, and the cultural shift needed to prioritize the mother's well-being alongside the baby's. Courtney passionately advocates for normalizing all aspects of the female body and postpartum experience, reminding us that "there's no one who deserves pretty accessories more than a new mom."

You'll also hear about:

  • (03:37) The "nipple shield epiphany": how losing clear shields led Courtney to design beautiful, colored alternatives .
  • (04:25) Why postpartum products are often "stale and sterile" and make moms feel like patients rather than creators of life .
  • (09:08) The pivotal role Courtney's husband played in pushing her to follow her dream and the emotional journey of taking that leap .
  • (14:05) Breaking the stigma around female bodily functions and products, like hiding tampons or nursing pads .
  • (19:34) Courtney's philosophy that LeiLolo is a "company for moms," regardless of how they choose to feed their babies .
  • (29:48) The power of journaling as a release and self-connection tool during early motherhood .
  • (31:44) Establishing a morning routine with her husband at 5 AM to connect before the chaos of the day begins .
  • (40:08) Letting go of rigid visions for the future and learning to be present in the messy, beautiful "now" of motherhood and business .
  • (45:03) The funny story behind the name "LeiLolo" and its accidental perfect meaning .
  • (46:15) Courtney's definition of "Rewrite the Mother Code": living authentically, following your dreams, and believing in your power as a woman .

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Learn more about Courtney Boylan & LeiLolo

  • Visit LeiLolo Website
  • Follow LeiLolo on Instagram

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