Joining me on The Debra Shepherd Podcast today is Ali Lennard who is the Owner and Designer at Philosophy Australia.

Philosophy Australia is a Sydney-based womenswear label known for its timeless, versatile garments and commitment to ethical, local production. With several decades in commercial fashion design, Ali's experience and easy-going personality are reflected in her designs.

Philosophy Australia is a multi-award-winning brand with a loyal and growing community of discerning customers who "choose better" and appreciate slow fashion.

In this episode, Ali shares her business story. She talks about purpose, her biggest lessons in business, slow fashion, and what it takes to build a strong brand with staying power and the power of community.

HIGHLIGHTS

• Ali's path to fashion started at the age of five when she told her kindergarten teacher, she wanted to be in the fashion industry when she grew up.
• The growth of Philosophy Australia as a slow fashion brand that is 100% Australian.
• The importance of slow fashion, local manufacture and being able to follow garments from start to finish, which Ali says not many companies can do today.
• It takes a village and a community to build a business. Ali talks about the power of connection, community and the Philosophy Australia family.
• Navigating challenging times in business, the importance of being flexible, and how everything is pivotable.
• Staying true to your values and what it takes to build a strong brand with staying power.
• Ali's talks about meaningful living and what it looks like for her.

Plus, more!

SHOW NOTES

Get all episode show notes here:

www.debrashepherd.com.au/debra-shepherd-podcast

CONNECT WITH ALI LENNARD

www.philosophyaustralia.com.au

Instagram @_PhilosophyAustraliaFashion

CONNECT WITH DEBRA

www.debrashepherd.com.au

Instagram @_DebraShepherd

Work With Debra