136. Andy Starr on Messiness, Disruption and Advantage
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136. Andy Starr on Messiness, Disruption and Advantage
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Andy Starr told me in this podcast he's not a master. He lied. Or at least I disagree.
In this expedition through what's wrong, right, problematic, and possible in the disciplines surrounding branding, Andy shows he is a master challenger, disruptor, and divergent thinker.
Prepare for discussion on:
• The value and purpose of simplifying strategy
• Reasons to embrace messiness and chaos
• How brand strategy has been devalued and where to from here
• What happens when questions don't work
• Creating advantage through difference
...and so much more.
About Any Starr:
Andy is an award-winning brand architect and strategic sparring partner for business leaders.
A musician and recovering law student, he teaches MBA candidates in the EU, is a co-founder of an LA-based public safety tech brand, and splits his time between the US and Austria.
No business-changing whiteboard books. Yet. But he did do a Top-1% TEDx talk, so that has to count for something...
Connect with Andy on LinkedIn Find out more about Critique
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