On this episode of the ReGen Brands Podcast, AC and Kyle sit down to record together in person for the very first time – and for the final episode of the show.

We reflect on the full journey of ReGen Brands, from a spontaneous idea to more than 119 podcast episodes, a growing regenerative CPG community, and the launch of two non-profits dedicated to supporting regenerative brands. Along the way, we share the wins we’re most proud of, the impact the community made possible, and the lessons we learned building organizations to support the movement.

We also open up about what didn’t work. From strategy and fundraising challenges to the broader macroeconomic headwinds facing regenerative brands, we walk through the real reasons behind the decision to shut down the ReGen Brands Coalition and the ReGen Brands Institute.

Finally, we zoom out to explore the current state of regenerative CPG and where the movement might go next. From retailer incentives and path-to-purchase education to brand collaboration and the future of regenerative claims, we share our honest predictions for what it will take to unlock the next phase of growth.

Episode Highlights:

📈 How far regenerative CPG has come since 2022

🏆 The biggest wins from the ReGen Brands journey

🧩 The real reasons we’re shutting it down

📍 Where the movement stands right now

🔮 Our bold predictions for the future

Links:

ReGen Brands Podcast

ReGen Brands Coalition

ReGen Brands Institute

JellyShot

Regenerative Organic Certified®

Regenified

Land to Market

A Greener World

Soil Carbon Initiative (SCI)

Expo West (Natural Products Expo West)

Whole Foods Market

Force of Nature

Maui Nui Venison

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