1 | Define Your Expertise copertina

1 | Define Your Expertise

1 | Define Your Expertise

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It's time to define your podcast guest expertise by choosing and crafting 3 key topics that you could speak about on any podcast.

Each topic should be worthy of a 20-minute podcast episode and include 2-3 actionable tips that the audience could enact today!

Topic Tips:

  • What have you spoken on before and had great success?
  • What topics lend themselves to tips the audience can use today?
  • What topics make you stand out from others?


After you have your 3 well-defined topics with 2-3 actionable tips for each, create a 1-page press kit.

The press kit should include:

  • Professional photo that shows your personality
  • Your Business Title
  • 2-3 sentence elevator pitch that talks about the problem you solve for others (use power words, no "help" or "assist"
  • Your 3 speaking topics with actionable tips
  • List of past speaking engagements or testimonials from clients.

Download Your Free Press Kit Example Here: https://drive.google.com/file/d/1D1M-DB8_kaZkvEw4Hut1wmLYcprEAVHx/view?usp=sharing


Questions - reach out to Rayna Rokicki at rayna@ladiesfirstdigitalmedia.com or find me on Instagram @podcastgrowthcoaching


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