035 Dionne Gooding: From student to Selfridges
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035 Dionne Gooding: From student to Selfridges
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“I feel like people are more open to black brands”
Dionne Gooding is a fashion designer and sustainable London-based clothes brand creating handmade, fun casual pieces and custom-made garments using West African print fabrics. Combining organic cotton and preloved garments with fabric off-cuts to avoid wastage, her sustainable credentials has seen the designs included in Selfridges’ Project Earth collection. Dionne shares her business journey so far, featuring Paris events and a pandemic pivot.
Dionne talks on:
- Building the business with customised shoes
- Learning essential business skills
- Moving from custom designs to manufacturing
- Pivoting and changing the business model after COVID
- Being a working mum and adapting to change
- Designing for Selfridges
- Positive BLM consequences
Discover Dionne’s work and latest collection at https://www.dionnegooding.com/
Find out more about REALWORK on Instagram @doreal.work or visit www.doreal.work
The REALWORK Podcast with Fleur Emery is produced by Buckers at Decibelle Creative, find her on Instagram: @decibelle_creative and here: www.decibellecreative.com
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