Wired For Thought
How the Brain is Shaping the Future of the Internet
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Wired For Thought
Letto da:
Erik Synnestvedt
Acquista ora a 9,41 €
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Letto da:
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Erik Synnestvedt
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Di:
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Jeffrey Stibel
The Internet is more than just a series of interconnected computer networks; it's the first real replication of the human brain outside the human body. To leverage its power, you first need to understand how the Internet has evolved to take on similarities to the brain. This engaging and provocative book provides the answer. Stibel lays out:
- How networks have changed and what that implies for how people connect and form communities
- What the Internet - and online business opportunities - will look like in the future
- What the next stage of artificial intelligence will be and what opportunities it will present for businesses.
Stibel shows how exceptional companies are using their understanding of the Internet's brainlike powers to create competitive advantages - such as building more effective websites, predicting consumer behavior, leveraging social media, and creating a collective consciousness.
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Recensioni della critica
"Stibel bridges the gap between business and the brain in his thinking, his numerous Internet innovations, and his writings. Wired for Thought helps us understand the Internet at a new, and more intelligent, level. This vision will influence our futures." (Dan Ariely, Alfred P. Sloan Professor of Economics, MIT Sloan School of Management)
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