A Fast Company blogger and former McKinsey consultant profiles the next generation business strategists: the "Outthinkers"
"Outthinkers" are entrepreneurs and corporate leaders with a new playbook. They see opportunities others ignore, challenge dogma others accept as truth, rally resources others cannot influence, and unleash new strategies that disrupt their markets. Outthink the Competition proves that business competition is undergoing a fundamental paradigm shift and that during such revolutions, outthinkers beat traditionalists.
Outthink the Competition presents stories of breakthrough companies like Apple, Google, Vistaprint, and Rosetta Stone whose stunning performances defy traditional explanation and will inspire readers to outthink the competition. Core concepts in the book include:
- Discover the Eight Dimensions of Disruption
- Learn to play by the Outthinker Playbook
- Develop the Five Habits of the Outthinker
- Implement the Outthinker Process
It's time to buck tradition in order to stay ahead. Outthink the competition and uncover opportunities hiding in plain sight.
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One of the best books that I have ever read, useful for business life as well as personal life!
Excellent, now on my fourth listening
Where does Outthink the Competition rank among all the audiobooks you’ve listened to so far?
Top 5%. A great mix of suggestions that are completely applicable in most business situations. A nice step away from the "theoretical" strategy books, to a more practical rhetoric
Who was your favorite character and why?
What does Mark Ashby bring to the story that you wouldn’t experience if you had only read the book?
I listen to audiobooks in the car so I wouldn't have read (listened) this book without him.
Was this a book you wanted to listen to all in one sitting?
Absolutely, very compelling.
Any additional comments?
Give it a try, you wont regret it.