Business consultant and executive coach Scott Ventrella shows you how to achieve unlimited success by incorporating the basic principles of good business into everyday living. Sharing the 10 time-tested principles that guide most successful and enduring companies, he shows you how to apply them to your life and design your own custom "exceptional living plan", much like a business plan, that will guide you on the road to an exceptional life.

What if you were the CEO of a mediocre company? Would you just sit back and let the business plod along on a road to nowhere? Of course not. Any competent CEO would get proactive and start developing and implementing a plan for success. Now think about your life. Isn't it just as important as any business?

Over the course of 12 "milestones" and accompanying exercises, you'll learn what you want and why, create your custom exceptional living plan based on your ultimate goals, use that plan as an everyday guide to living, and learn how to maintain your momentum and stay on track. You'll take stock of your most important "clients", gather feedback on your actions, set goals and priorities, and implement plans for change and constant improvement. Rather than float through life, you'll take control, be your own boss, and steer You, Inc., into the black.

You only lead one life, so why lead an average one? Stop living by accident and start living on purpose.