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Me 2.0, Revised and Updated Edition copertina

Me 2.0, Revised and Updated Edition

Di: Dan Schawbel
Letto da: Mike Chamberlain
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Sintesi dell'editore

Me 2.0 shows job seekers and established professionals alike how to leverage the power of online media for personal empowerment and career success.

There is no job security anymore, which means that the way we manage our careers has forever changed. Now everyone in the world is your competition, and the single greatest differentiator you have is your personal brand. With social media tools, blogs, and mobile applications, there are endless opportunities to become known and connect with other people.

In Me 2.0 personal branding expert Dan Schawbel gives you all the tools you need for building a powerful personal brand that will give you a competitive advantage in the marketplace, including:

  • A four-step process for discovering, creating, communicating, and maintaining your personal brand
  • How to use all the latest social media tools, including video, blogs, and social networks for job search and career development
  • The secrets to networking effectively—both online and offline
  • Proven branding advice from industry experts and insiders

Whether you're looking for your first big job, want to climb the corporate ladder, or are eager to jump-start your own business venture, Me 2.0 will help you achieve lasting success!

What's new in the revised edition of Me 2.0:

  • New case studies from people of all generations on how they've used social media to become well-known brands
  • A new chapter on how to use the top social networks, including Facebook, LinkedIn, and Twitter, for job searching, with real success stories
  • New insight on how to turn your passion into a business through the personal branding process
  • New tools you can use to network professionally and grow your presence, including Google Buzz, mobile branding, and location-based social networking
  • New research, examples, and more resources that will support your online brand campaign

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2010 Dan Schawbel (P)2014 Blackstone Audio, Inc.

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    5 out of 5 stars
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    4 out of 5 stars
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    5 out of 5 stars
Immagine del profilo di Roger Swanson
  • Roger Swanson
  • 29/01/2019

great resource lots of wonderful ideas

This is a book you should add to your library for reference and it's great wealth of information this author his spent time with Tim Ferris and Seth Gowdin.

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  • Generale
    3 out of 5 stars
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Immagine del profilo di m
  • m
  • 24/01/2017

a few new tips for me

OK book found some of the stuff a bit old hat good though for younger people starting out with their careers

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